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iZZMEDIAGROUP
 Escondido CA, 92027

Tel 858-367-0707

Info@izzmedia.com  

The next revolution in live broadcast... Welcome to the world of iZZ Media STUDIOS.

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Never before in the history of the golf industry has there been more uncertainty or ambiguity. Owners and operators list among others things competitive pressure, the economy, and world events as the reasons for their declining profitability.  Media has vast experience in the development, management, and marketing of all types of golf facilities; public, private and resort. iZZ Media Management provides golf course owners with sound, professional advice on important matters concerning their golf facility. Whether it's a financial or agronomic issue, membership sales or management structure need, we can provide the answers - professionally and succinctly, so you can get back to running the business you want it to be.

While these external influences have had a definite impact, the golf industry has in large part failed to evolve in response to a radically changed business environment which is the real reason why profitability has suffered. Old paradigms and antiquated business practices have held the industry back buoyed by memories of the good old days when all you had to do to make money was open your doors. Alarmingly, rather than face reality and embrace change many have placed their hope in the miss-assumption that when the external environment improves so automatically will their business.

The fact is most golf courses today have an inordinate number of basic opportunities waiting to be realized yet they are not even pursued. While the reasons vary from property to property, the common denominator seems to be a lack of function expertise to recognize the opportunities and a relatively low sense of urgency to change.  Forget those companies who try to impress you with lengthy, complicated reports with words and phrases that leave you wondering what you just read.  We aren't about impressing you with reports that take days for you to interpret; we are here to help you with simple, sound, practical solutions that your entire staff will understand and can begin taking action on today!  

Mystery Shopping & Mystery Member Programs

Is your team on their “A” behaviour when you’re around?  What about when you’re not there?  What is happening with the informal grapevine in your membership?  Or will you wait and find out when it’s too late – when cancels are high and the member is already gone?  Let us help you find out what the problems are proactively.

 

We will recruit, train, and supervise mystery shoppers and Mystery Members in your area.  Our process includes:

· We will mystery shop your clubs to determine baseline measures.  This will include visiting the club as a prospect, joining as a member, participating in two group exercise sessions on 2 days over a period of two months, engaging in personal training sessions, going through the cancellation process, and additional scenarios to be defined.  OPTION:  Video taping each or selected club experiences from the customer point of view can be provided.   

· We will review any member feedback you may have compiled from the members of these clubs, formally and informally.    We will identify current process and actions associated with this feedback, with basic recommendations for any interim process improvement.  

· We will develop customized member feedback solutions for your club, which may include real-time online surveys, email, phone, in person at the club, and mail.  

· We will provide you with a full report for your club.  Scoring will determine gaps and needs for improvements for the member experience at each club.  We will provide initial recommendations and training solutions based on these outcomes.

Survival vs. Success
Country Club & Resort  Services
• Operational Analysis
• Design & Consulting
• Management
• Mystery Shopper and Member Program  
• Membership Sales Programs ,Leads, Sales Systems & Sales Training for Outings,  Weddings, Private Events, Golf, Food and Beverage, Spa, and more.
•  Market Analysis
• Management Structure Analysis
• Sales Analysis
• Privatization Analysis
• Financial/Due Diligence